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Years ago, the customer marketing “summit” was just a handful of us customer marketers getting together at a local wine bar to figure out how to build this function at our respective companies.
Today, it’s a proper conference! Lanyards and all. Customer Marketing has come such a long a way, and we are only just getting started. I feel lucky to have the chance to continue to learn from the best in the biz. And I got to share a few of my lessons learned along the way today too!
Thank you for the opportunity Customer Marketing Alliance and it was a pleasure to share the stage with you Kate Mahon Jessica Noland Caleb Wang.
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I was fortunate to attend the Customer Marketing Summit in London yesterday!
The event provided an excellent opportunity to connect with industry leaders who shared valuable best practices and insights into common challenges. This experience helped me stay informed about the latest innovations in customer marketing 🚀
Thank you, Customer Marketing Alliance, for hosting such a fantastic event, and thanks to all the speakers who presented yesterday!
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Feeling super inspired and energised after attending the Customer Marketing Summit with Ellie Oliver today. There aren’t many events out there which speak specifically to this area of marketing, so it felt amazing to be among people who truly “get it”.
It’s nice every once in a while to pop your head out of the tunnel vision of your own work, and hear what others are doing in this space. My hand is officially cramping from the amount of notes taken.
Lovely to make many new connections too! 👋 Thank you Customer Marketing Alliance!
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New week, new city! This year’s end has been packed with incredible events.
Today, we kicked off the Customer Marketing Summit in London, talking about customer marketing and its role with Sandra Lowe and Claire Beatty. It was a lot of fun to share my journey of building a customer marketing function at EVBox while picking up some tips and insights from other brilliant speakers.
Thanks Customer Marketing Alliance for having me!
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Yesterday's Customer Marketing Summit was one of the most valuable sessions I have attended for our industry. We heard inspiring stories, everyone was so generous with their insights and experiences in the roundtable sessions (real-life practical tips on how to integrate AI was a particular highlight for me!) and we were lucky to have an awesome chair in Claire Beatty who shared expert advice throughout the day.
On reflection I think another reason the day felt so positive was the evidence that pointed to Customer Marketing and Advocacy being recognised more widely as a strategic function by so many businesses. 💪
